about us

We are striving to implement a practical Character Education Curriculum in every school, with a Life Skills Coach running the Curriculum.

Know Who We Are

About Tracey Pinder

Tracey is the founder and owner of The School of Life, which was created from a vision of wanting to help others achieve their true potential when they are unable to do so on their own.

Tracey is a neurodiverse individual with over 20 years of experience in counseling, trauma debriefing, life skills, business, Neurodiversity, NLP, wellness, and character education coaching. She is a trainer, facilitator, and presenter.

She has dedicated her practice to uplifting individuals from all walks of life. For many years, she worked closely with the late Dr. Shabeer Jeeva, a specialist child and adult psychiatrist focusing on neurodiversity.

Tracey has personally trained over 60 life skills coaches and leads a team of like-minded, dedicated, knowledgeable, and passionate coaches who altruistically educate, equip, empower, and inspire individuals by raising self-awareness, developing life skills, and cultivating self-respect.

I am passionate about empowering, equipping and inspiring individuals to reach their full potential.

Tracey Pinder

The School Of Life


In memory of my Mentor and dear friend Dr. Shabeer Ahmed Jeeva

Specialist Child and Adult Psychiatrist

Dr Jeeva not only specialises in Neurodiversity, but is an Neurodiversity patient, with and Neurodiversity child. He is a Specialist Psychiatrist, practising from the Centre for Medical Excellence at Melrose Arch and the Garden City Clinic in Johannesburg.
He was born in South Africa and studied medicine at the Royal College of Surgeons in Ireland (1970 -1976). Dr Jeeva, trained and practiced as a Child and Adult Psychiatrist for 25 Years in Canada. In 2005 he returned to South Africa, to continue practising psychiatry. Dr Jeeva is an expert psychiatrist in Neurodiversity (especially in Adults).

Download Dr Jeeva-Profile here.

Overview of Neurodiversity-coaching is vital pills do not treat skills coaches do see our coach Tracey Pinder.
Posted by Shabeer Jeeva on Friday, November 23, 2018

Linda Coetzee

Registered COMENSA Coach

Linda has been in the field of human development for 24 years. She started Linda Coetzee and Associates in 1989 and, since then, has been the designer and creator of many excellent training and development programmes. Linda has a wealth of experience in corporate training and employee wellness, and is highly respected in her field. She has a degree in Industrial Psychology and English, and a passion for developing people.

Linda is a very popular choice as a motivational speaker for conferences and team builds. Her infectious sense of humour and her powerful messages are a winning combination! She has graced many stages with inspirational talks and creates a personal ambience very quickly.

She has hand-picked a team of trainers and consultants to work alongside her and, as a team, they have achieved many successes. Their approach s rooted in energy and passion so it is a winning formula!

Linda is highly respected as an innovative leader in the field of human development and works with many partnering companies to provide seamless training and consulting solutions.

She is a registered COMENSA coach and licensed associate of the International Institute of Behavioural Analysis. She has an impressive list of very satisfied clients and coachees. She is equally happy coaching Executives as she is teaching interns English grammar, and her consulting services have expanded greatly during the last five years.

Linda has travelled extensively and keeps up-to-date on all international trends and research.

She recovered from personal trauma that took an entire year out of her life in 2008 and speaks from the heart about this harrowing experience and her courageous recovery.

‘Thank you Tracey Pinder. You are always there for those who need you. You touched another life this week and made it better.”


Our Services

We provide the following services:

Business Coaching, Character Education Curriculum, Corporate Workshops & Wellness, Counselling, Life Coaching, Life Skills Coaching, Life Skills Workshops, Neurodiverse Coaching, Neurodiverse Free School Talks, Neurodiverse Information Workshops, Neurodiverse Lagging Skills Assessments, Neurodiverse Teachers Training Workshops, NLP Coaching, Parenting Workshops, Presentations, Talks, Trauma De-briefing, and a free monthly Neurodiverse Support Group Meeting via Zoom.

Send us a message and we’ll work with you to find a time and day for the session that works best for you. If you are unsure of the life skills you require, we may schedule an evaluation. Initial Assessment covers a quick overview of the person’s background, present difficulties, and the skill set needed to overcome difficulties and overcome obstacles that they are encountering personally or professionally.

We would LOVE to hear from you and hope to meet you soon!


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